Richey Becomes VP-Marketing at STCU

Dan Hansen
509/344-2208 (desk)
509/590-8666 (cell)
danh@stcu.org

A longtime member of STCU becomes Vice President of Marketing at the region’s largest credit union on July 1.
 
“I am honored to continue to serve our members in this new role and pinch myself every day that I work for such a great organization,” said Barb Richey, who was an STCU board member from 2005 to 2008 and became Director of Marketing for the not-for-profit credit union in 2010.
 
“I have loved STCU since the day I joined as a West Valley High School student.”  
 
Well known in Spokane for her community service and work history, Richey rose from Director of Development to Associate Vice President for Advancement during eight years at Eastern Washington University (1999 to 2007). She served as Associate Vice President for Marketing & Communications at Pacific University from 2007 through 2010.
 
Prior to her career in higher education, Richey worked with at-risk youth at Deaconess Medical Center and on community outreach for the Spokane Regional Health District.
 
Richey is a board member for the Spokane Chapter of the American Red Cross, the Community Colleges of Spokane Foundation and the Spokane Regional Sports Commission, to name just a few of her many community activities.
 
Richey holds a bachelor’s degree in applied psychology and a master’s degree in communications with a public relations certificate, all from EWU. She is an avid bicyclist and golfer, and recently completed her first marathon.
 
Richey replaces Brad Hunter, who retires June 29 after 13 years as Vice President of the not-for-profit credit union. Under Hunter’s leadership, STCU developed the use of member testimonials in TV spots, on STA buses, on its website and in other promotional materials. Membership doubled during his tenure, and total assets more than tripled.

Spokane Teachers Credit Union
Founded by educators in 1934, STCU is a member-owned, not-for-profit cooperative with 15 branches in Eastern Washington and North Idaho, 106,000 members and more than $1.6 billion in total assets.

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