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Rochester’s Genesee Coop joins Inclusiv Business Forward

New York, NY (July 13, 2026) |

Inclusiv is pleased to welcome Genesee Coop Federal Credit Union to Inclusiv Business Forward, as the fourth credit union in New York to join as a participating lender.  Inclusiv Business Forward is a small business initiative launched by Inclusiv in 2025 to increase access to capital for New York entrepreneurs through credit unions.

Founded in 1982, Genesee Coop is a Community Development Financial Institution (CDFI) with a long track record of providing affordable financial services to Rochester area residents and specializes in helping new small businesses to launch and grow. It currently serves 4,000 members; an overwhelming majority are lower income people.

Focusing on small businesses in low-income areas is precisely the mission of Inclusiv Business Forward. The goal is to provide all eligible small businesses with the opportunity to grow, including small business owners who have been turned down by larger financial institutions.

"Rochester's small businesses are essential to a strong local economy, yet many entrepreneurs continue to face barriers to accessing affordable capital,” said Dan Apfel, CEO of Genesse Federal Credit Union. “Through our partnership with Business Forward, we're proud to help connect small business owners with the financing, resources, and community support they need to grow their businesses and build wealth."

Genesee Coop joins Brooklyn Coop, Cooperative Federal and Lower East Side People’s Credit Unions on the list of credit unions in the state ready to deploy flexible loans ranging from $50,000 to $500,000 to New York entrepreneurs.

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