SafeAmerica announces New Vice President of Marketing and Digital Banking

PLEASANTON, CA (July 21, 2016) — As of July 5, 2016 SafeAmerica Credit Union appointed Steven Page as the new Vice President of Marketing and Digital Banking. Steven Page first joined SafeAmerica Credit Union’s executive staff in October of 2015, and has quickly proven to be a highly skilled and knowledgeable resource. Steven’s innovative and strategic approach to deepening member relations, complemented by his extensive history of successfully organizing and implementing award winning marketing and product campaigns, have made him a valued member of the SafeAmerica team.

Steven joined SafeAmerica after years of success as Digital Marketing Manager at 1st United Services Credit Union and as Brand Manager at Bernal Partners LLC. He has won numerous prestigious awards for his work in marketing and digital banking. The Marketing Association of Credit Unions (MAC) has recognized Steven’s outstanding career in his field on multiple occasions, presenting him with the Gold Award for Website Redesign, amongst other awards.

“Steven has quickly asserted himself as a highly proficient and key member of the SafeAmerica executive team”, said Barry Roach, SafeAmerica’s President & Chief Executive Officer.  “Merging the Digital Banking and Marketing divisions provides a greater focus on improving our members’ banking experience and is a fitting position with which to utilize Steven’s dynamic talents.” With the unification of these distinct areas, SafeAmerica has created a transformative approach to digital strategy and marketing tactics that is necessary in today’s increasingly digitized financial world.  Such a unique approach to the company’s branding and technological developments can do wonders for the further development of the already household name of SafeAmerica Credit Union.

About SafeAmerica Credit Union

SafeAmerica is a $530 million community-chartered Credit Union. Originally chartered in 1953 to serve the employees of Safeway Inc., SafeAmerica operates in Northern California principally in the San Francisco Bay Area with branches in Pleasanton, Walnut Creek, Brentwood and Hayward. SafeAmerica serves the California counties of Alameda, Contra Costa, San Mateo and Santa Clara as well as numerous employer groups. SafeAmerica Credit Union is a privately insured, not-for-profit, full-service financial instruction that offers the same types of products and services as large banks. For more information, visit


Kevin Alvarez
Marketing Coordinator
(800) 972-0999

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