Suncoast Credit Union launches private health insurance exchange portal

TALLAHASSEE, FL (October 20, 2015) — Suncoast Credit Union announces the launch of a new private health insurance exchange portal. The new custom-branded health insurance marketplace enables buyers to comparison shop and en- roll online for individual health coverage through Members Insurance Center, LLC an independent agency and a subsidiary of Suncoast Credit Union. The portal was developed by HealthPlan ServicesSM (HPS), a technology, sales, retention and administrative services provider for the insurance and managed care markets.

“This venture will allow our members to have access to quality, comprehensive medical insurance in a trusted and safe environment,” says Mona Russell, Vice President of Insurance at Members Insurance Center, LLC “and offering health insurance, which is a concern for many, is yet another extension of our mission to improve the lives of our members.”

With this portal, Suncoast joins a growing list of companies using the technological infrastructure of the HPS My- ConsumerLinkSM online private exchange platform that gives members choices rather than selling only one brand of insurance. According to an April 2015 report by Accenture, the private exchange market will surpass state and feder- ally funded ACA exchange health plan enrollment by 2018, reaching a total enrollment of approximately 40 million.

The portal is accessible from the Suncoast personal insurance page at and from the Members Insurance Center, LLC website at Open enrollment for Medicare will run from October 15 to December 7, and open enrollment for the general public will run from November 1 to January 31.

About Suncoast Credit Union

Suncoast Credit Union is the largest credit union in the state of Florida, the 10th largest in the United States based on membership, and the 10th largest in the United States based on its $17 billion in assets. Chartered in 1934 as Hillsborough County Teachers Credit Union, Suncoast Credit Union currently operates 76 full-service branches and serves more than one million members across Florida. As a community credit union, anyone who lives, works, attends school, or worships in Suncoast Credit Union’s service area is eligible for membership. In 2021, Suncoast Credit Union’s field of membership was expanded to include public K-12 teachers, college educators, and educational support staff from all of Florida’s 67 counties. Suncoast is passionate about community support. Since its founding in 1990, the Suncoast Credit Union Foundation has raised and donated more than $40 million to organizations and initiatives that support the health, education, and emotional well-being of children in the communities that the credit union serves. For more information, visit or follow us on social media: Facebook, LinkedIn, Twitter, and Instagram.

About Members Insurance Center, LLC
Members Insurance Center, LLC, a subsidiary of Suncoast Credit Union, is an independent insurance agency located in Tampa, Florida that provides insurance to members throughout the state, including Hillsborough, Lee and Collier counties. Members are provided with a wide variety of insurance carriers, coverage options and premium amounts to meet the insurance needs of individuals, families and businesses. Members Insurance Center, LLC offers both per- sonal insurance and business insurance from a variety of reputable insurance companies, including Travelers, Pro- gressive, Safeco, American Strategic and Florida Peninsula. For more information visit:

About HealthPlan Services
HealthPlan Services (HPS) is the largest independent provider of sales, service, retention and technology solutions to the insurance and managed care industry. Since 1970, HPS has offered customized administration and distribution services to insurers of individual, small group, voluntary and association plans, as well as valuable solutions to thou- sands of brokers and agents. HPS’ proprietary, scalable technology provides innovative consumer-facing solutions that are turnkey self-service tools for insurance carriers and distribution partners. HPS offers an ever-expanding array of services to a diverse and growing client base, and administers products that include medical (PPO, HMO, indem- nity, consumer-driven), dental, vision, life, disability, cancer, critical illness, accident, long-term care, limited med- ical, as well as various other ancillary insurance. HPS is committed to providing extraordinary service to its cus- tomers. HPS is a company of Water Street Healthcare Partners, a strategic private equity firm focused exclusively on the health care industry. For more information about HPS, visit


Ben Norton
Brock Communications
Cell: 508-837-1700
Office: 813-961-8388

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