TCU Beats Louisana Tech In The San Diego County Credit Union Poinsettia Bowl

TCU needed a fourth-quarter comeback for their 31-24 victory against Louisiana Tech in the 2011 San Diego County Credit Union Poinsettia Bowl played on December 21. It is the nation’s only game among the 35 post-season college football games to have a credit union as the title sponsor. San Diego County Credit Union (SDCCU), San Diego’s largest locally-owned financial institution, has served as the title sponsor since the bowl game’s inception in 2005.

“It was an exciting, hard-fought, close game with several lead changes between the two conference champions,” said Teresa Halleck, President & CEO of San Diego County Credit Union. “All of us at SDCCU were gratified that the game also was able to provide hope, strength and joy to children through the Make-A-Wish Foundation.”

The San Diego County Credit Union Poinsettia Bowl was the first college bowl game to establish a charity beneficiary. Since the bowl game’s founding, $1 of every admission ticket sold has gone directly to the San Diego Chapter of the Make-A-Wish Foundation, allowing the charity to grant wishes to children with life-threatening medical conditions. This year’s game generated a donation of $25,000 to the Make-A-Wish Foundation. The partnership between SDCCU, Make-A-Wish and the Poinsettia Bowl, in effect since the bowl game’s inception, has resulted in more than 44 wishes granted to children in San Diego.

SDCCU will return as the title sponsor for the 2012 game, which will match a Mountain West team against Brigham Young University if BYU is bowl-eligible with at least six wins. The San Diego Bowl Game Association, the non-profit entity that produces the game, has announced the 2013 game will match the Mountain West against Army if Army is bowl-eligible.

San Diego County Credit Union is a full-service financial institution. Anyone who lives or works in San Diego, Riverside and Orange counties is welcome to open an account. SDCCU offers free checking accounts with eStatements, direct deposit, Visa credit and free debit cards, certificate and money market accounts, auto and home loans, an array of eServices and much more. San Diego County Credit Union serves a diverse customer base of 224,000, has assets of $5.4 billion and 28 convenient branch locations. Visit www.sdccu.com for more information. SDCCU is federally insured by NCUA and is an equal housing lender.

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Contact:  Nathan Schmidt, EVP Marketing

              P: (858) 597-2504  •  email: nschmidt@sdccu.com

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