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TDECU partners with OnApproach to integrate and optimize data

OnApproach (www.onapproach.com), the leading provider of data/analytics solutions for credit unions, is excited to announce TDECU (Lake Jackson, TX) is the latest to join the collaborative Credit Union Data Integration and Analytics Platform after signing an agreement to implement the OnApproach M360 Enterprise.

“At TDECU, we delight in providing exceptional service to each of our Members. And, we believe that exceptional service starts by applying useful insights about each Member to uncover their individual, unique needs. So, we’re always thrilled to leverage new sources of data and better techniques for transforming data that will help TDECU to guide each Member to the financial solutions best for them. We find that by starting with deep insights about individual Member needs, we can add the expertise of our employees and access to our wide variety of financial solutions to produce a very powerful, personalized experience for all Members,” stated Courtland Crouchet, SVP - Chief Retail Officer, TDECU.

TDECU (asset size: $3.1 Billion, core processor: Fiserv – DNA) determined the need for an enterprise analytics solution to integrate and optimize data. Member data and analytics provides credit unions with the opportunity to gain insight about members, both collectively, and as individuals. With integrated and reliable data, the credit union industry is equipped to collaborate on analytics and exceed the expectations of members. As a CUSO, OnApproach empowers credit unions to take advantage of analytics efforts across the industry and prosper in their digital transformation efforts.

“In today’s financial services arena, data analytics is no longer only an option. Analytics tools that may have once been a luxury or competitive advantage are now required in order to keep up with member expectations. Credit unions have to digitally transform themselves and provide members with superior experiences in all interactions. We are excited to have the support of TDECU, and we look forward to making their analytics goals a reality,” said Paul Ablack, CEO, OnApproach.