DES MOINES, IA (March 11, 2014) – From its booth at the CUNA Governmental Affairs Conference (GAC), February 23-27 in Washington, D.C., payments processor The Members Group (TMG) and its sister companies conducted a donation campaign that will result in a $10,000 gift to the National Credit Union Foundation.
Joined by Hispanic market solutions company Coopera, credit union regulatory firm PolicyWorks and credit card agent issuer TMG Financial Services, TMG hosted its “Make a Difference” project. Attendees who visited the booth were asked to fill out a “Make a Difference” card with an example of how they’ve made a difference in the lives of others. In honor of the Make a Difference project participants and their contributions, the sister companies and their parent organization, Affiliates Management Company, pledged to donate to the National Credit Union Foundation. (See attached photo for an example of the completed cards.)
“As a group, all of our sister companies decided to take a minimalist approach to our GAC booth display to keep the focus on our shared mission, which is to ensure the vitality of credit unions by improving the financial lives of consumers,” said Georgann Smith, TMG vice president of marketing. “By simply doing good for others, organizations like ours can have a tremendous, positive impact on the credit union movement.”
In addition to the in-booth story collection project, the sister companies sent representatives out into the conference crowd with pre-loaded gift cards. They were instructed to hand out the gift cards to anyone they wished, explaining that the idea was to do good for others without an expectation of anything in return. According to TMG’s vice president of product Ryan Anderson, who passed out cards to strangers in line for coffee, the response was inspiring. “I watched several people ‘pay it forward’ by handing the card off to someone behind them in line,” he said.
The National Credit Union Foundation is the philanthropic and social responsibility leader of America's credit union movement. With the goal of empowering consumers to achieve financial freedom through credit unions, the foundation raises funds, makes grants, manages programs and provides education.
A video recapping the “Make a Difference” GAC campaign can be viewed here: http://www.youtube.com/watch?v=fToyL_r4sVw
About TMG
The Members Group (TMG) is dedicated to creating customized, technology-driven card processing and payment solutions for credit unions and community-based financial institutions across North America.