Press

Together Credit Union names First Chief Diversity, Equity, and Inclusion officer

ST. LOUIS, MO (March 4, 2021)

Together Credit Union has named Pier Yvette Alsup as its first Chief Diversity, Equity, and Inclusion Officer.

“As a Credit Union, we are taking steps to elevate diversity, equity, and inclusion in our workplace, in our member family, and in our community. Pier’s proven track record of developing strategies and executing initiatives that inspire change is unprecedented,” said Bob McKay, President & CEO. “By uniting our voices, we will strengthen our mission by providing experiences that empower each and every member to live their best lives.”

As Chief Diversity, Equity, and Inclusion Officer, Alsup leads the credit union’s commitment to an equitable, inclusive work environment where diversity is celebrated, valued and enriches personal and organizational growth. Alsup designs initiatives to identify inequities within the organization, implements policies that overcome barriers to success, fosters an inclusive and engaging culture, and develops diverse recruiting and hiring practices. Additionally, Alsup sponsors the credit union’s Employee Resource Groups. These groups encourage networking and socialization, create volunteer and service opportunities, boost professional development, and raise awareness of relevant topics or issues.

Alsup also leads Together Credit Union’s Diversity & Inclusion Council as its founding member. Formed 2018, the Council is comprised of diverse employees from throughout all levels of the credit union as well as a member of its Board of Directors. The Council’s mission is to empower its members to serve as thought leaders and champions in the advancement of Together Credit Union’s commitment to diversity, equity, and inclusion.

“We operate in a society formed from systemic biases. Together, we can shift these influences by respecting differences, valuing experiences, and acting with integrity. This is an opportunity to create real, meaningful change,” said Alsup.

Alsup joined Together Credit Union, formerly Anheuser-Busch Employees’​ Credit Union, in 1990 as the Senior Vice President of Marketing and Communications, where she led strategic marketing initiatives until 2015. Throughout her tenure in this role, Alsup helped drive the credit union’s growth from $260 million in assets and 55,000 members to more than $1.55 billion in assets and 120,000+ members.

Alsup served as the credit union’s Chief Community Engagement & Social Responsibility Officer from 2015 thru 2020. She developed community outreach and engagement programs and directed financial-wellbeing initiatives, including establishing the Together Foundation, a non-profit serving residents in the St. Louis Metropolitan area through grants and financial empowerment programs. She continues directing the Foundation in her new role.

Alsup holds a Bachelor of Science from DePaul University and a Master’s Degree in Business and Marketing from Webster University. She shares her passion for marketing as an Adjunct Professor at Washington University’s Olin Business School.

For more information regarding this announcement, contact Julie Linder, PR & Events Strategist, by calling (573)268-0639.

Pier Yvette Alsup


About Together Credit Union

Together Credit Union has undergone significant change.  We have moved from a product-focused organization to a member-centric organization.  We rely heavily on feedback from our members and market data to invest in our communities strategically.  This sustainable growth model is achieved by the hard work of every employee at Together, and because of them, I am here today,” noted Kraus.

Kraus will be honored at the Titan 100 awards celebration on April 18th at The Armory.  For more information regarding this release, please contact Julie Linder, Brand Connections Manager, at 573-268-0639.

Contacts

Julie Linder
PR, Sponsorships, Events, & Advocacy
Together Credit Union
423 Lynch St.
Saint Louis, MO 63118
O: 314-657-9311
C: 573-268-0639
JLinder@TogetherCU.org

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