Posts Tagged ‘Credit Union Marketing’

Credit union social media sentiment: Still feeling the love

Credit union social media sentiment: Still feeling the love

A measure of credit union social media sentiment finds that credit unions have maintained much of the popularity they gained during the Great Recession. A recent article in The Financial Brand, Noah Echols --- who [...]

Your credit union brand is not your brochures

Your credit union brand is not your brochures

Credit unions spend a lot of time talking about branding. And for good reason. Yes, your collateral materials are a piece of this puzzle (so if you took the title of this article literally, you [...]

My love/hate relationship with The Facebook

My love/hate relationship with The Facebook

Okay, I'm going to admit it now - I do GET the Facebook. And yes, I'm on it almost daily, spying on my nieces and nephews, posting food porn and living vicariously through Julie Ferguson. [...]

Reaching consumers through psychographics

Reaching consumers through psychographics

by: Mark Arnold Age. Income. Generation. Gender. Geographic location. You name it and marketers can segment it with many demographic tools. The reality is that all demographic and research tools are not created equally. While [...]

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