The member experience: Fad or future?
As a performance strategist, I talk with credit unions every day about the experience they want their members to have. What I hear is eye opening. I was recently part of a discussion group with [...]
Posts Tagged ‘Memebers’
Government shutdown: Stepping up for your members
As of the time I am writing this, we are now 19 days into the Government Shutdown. While it’s true that the federal workers who are affected by the shutdown will eventually get paid, [...]
The economics of engaging employees
By far the best marketing tool that a credit union has is their members. People are more likely to trust close friends or family when it comes to financial decision making. Nielsen reports that not [...]