The most important quarter of 2019 is here

October is just around the quarter, and that means the beginning of the much-anticipated fourth quarter with the holiday season, vacation days and less crazy meeting schedules.  

I would argue that these 90 days are the most important of the year. It’s easy to start off the year after making your New Year’s Resolutions and getting some momentum around your goals, but, by the time October 1 rolls around, the goals have lost their luster and you tell yourself your credit union has done what it’s needed to do this year.

But I want to challenge you. This is the time to dig deep and remember with fresh excitement and clarity why you set those goals. If you’ve already met them…congratulations! But what’s keeping you from continuing to move forward? Aren’t anywhere near them yet? That’s ok. But again…what’s keeping you from continuing to move forward?

Attack your goals with the same fervor that you did on January 2. Set mini-goals to accomplish between now and the end of the year. Rally your team around accomplishing those goals with specific stories of how you have helped members so far this year.  

Think of it in terms of a four-person relay. The purpose of the first three legs of the race is to set up the fourth person so they are in a good spot to win the race. The only person who can win the race is the 4th runner.  You are the fourth runner in this year’s relay.