(June 10, 2014) -- AGP Digital Marketing recently launched a brand-new website for Long Beach City Employee’s Credit Union (LBCEFCU), based in Long Beach, CA. Sporting a fresh new look, a streamlined navigation and mobile-friendly “responsive” technology, LBCEFCU.org is a powerful new website with an emphasis on being user-friendly and member-centric.
Kathleen O’Connell, CEO for LBCEFCU expressed her excitement over the new site. “We’re very proud of the new LBCEFCU.org. It allows us to reconnect with our members here in Long Beach and Signal Hill and gives them a greater level of convenience. We have a built-in online banking login that members will love and a site-wide ATM finder that helps them bank anywhere.” O’Connell also states that “We’ve included lots of great Fun Facts and local information so members and soon-to-be members will feel right at home.”
The new site gives the credit union more opportunities to communicate with its members—a series of rotating ads greets site users along with current Announcements and What’s New at the credit union. The navigation has been re-organized and simplified, making it easier to find out information on products and services members truly need, such as auto and mortgage loans, rates and additional services.
“With the fast adoption rate of responsively-designed websites,” remarks Paul Bean, CEO of AGP Digital Marketing and builder of LBCEFCU’s new site, “We need to help keep
credit unions competitive by building sites whose graphic design instills confidence and whose programming allows it to be fully functional on every kind of computers—from mobile devices to tablets and desktops.” The new site is designed with fully responsive HTML programming to allow users to experience the LBCEFCU brand on their choice of device.
Local residents from the Long Beach and Signal Hill area will appreciate the Fun Facts that appear throughout the site. As a long-standing Long Beach financial institution, the credit union has a strong connection with its core audience and this new site gives them the opportunity to show how well they know their members.
“LBCEFCU’s new site is an incredible fusion of technology and effective communication,” Bean also commented. “It’s built on a powerful CMS platform, making it flexible to maintain and expand. It offers the credit union a multitude of ways to communicate with their members, whether it’s through a series of banner ads or through the many informative articles housed on the site. This is a dynamic website with clean, inspired design and a streamlined user experience.”
AGP Digital Marketing is a full-service Digital Marketing Agency based in Southern- California that specializes in helping credit unions of all sizes maximize their marketing dollars by using cutting edge technology and proven marketing strategies. For more information, contact Paul J. Bean directly at 888.896.7770, ext. 101 or creative@studioagp.com.