CU Engage is thrilled to welcome Jeff Rice as its new Director of Business Development devoted to identifying new business opportunities where he takes a front-line approach in the generation of new and ongoing sales in the industry.
“We are thrilled to add Jeff to the growing CU Engage family. His background runs deep within the credit union industry and his passion for helping credit unions thrive leveraging the right vendor partnerships and technology selection makes him a perfect fit for our team and our clients.” Comments Jennifer Addabbo, Co-Founder and Partner at CU Engage.
Jeff was introduced to the credit union movement by his father, whose entire career was spent in the industry. In addition to being raised in a credit union boardroom, Jeff leverages over 18 years of his own career experience in the financial services industry. He has held positions ranging from a Key Client Executive with Fiserv, SVP of Business Development with an FI consulting firm, and various roles within CUNA Mutual Group. He holds a B.A. from Wabash College.
“It is exciting to join a team with such a great track record and so much opportunity for growth,” said Rice. “The strategic guidance CU Engage brings to credit unions is unparalleled in this industry and is only elevated by the expertise that exists within this team. This is an enormous opportunity for business growth and I am overjoyed with becoming the new Director of Business Development.”