Heritage Community Credit Union(HCCU), in partnership with Kasasa and the Dream Machine, are hosting Sacramento’s local Best Day Ever on November 3rd. HCCU will be at the Annual Friends of Folsom Turkey Drive, at 6pm in the Historic District of Folsom off of Sutter Street. Kasasa, which offers free reward checking accounts people love exclusively at community banks and credit unions, and the Dream Machine founded by Charlie Rocket, have joined with community financial institutions across the country with the goal of performing 100,000 acts kindness for the Best Day Ever event, which kicks off November 3 and continues throughout the weekend.
Supporting the Turkey Drive is HCCU’s contribution to the nationwide effort aimed at showcasing the significance of community banks and credit unions. It demonstrates how these institutions are integral to the communities they serve and emphasizes their role in preserving the vital human connection that is progressively disappearing from financial institutions. This event also underscores the scale of the Kasasa network of community banks and credit unions, which combined represents the fourth largest branch banking network in the country.
"We are excited to be a part of the Best Day Ever to demonstrate how we make a difference in our communities to help people achieve their financial dreams," said Edward Turk, CEO of Heritage Community Credit Union. "We believe in the power of kindness and creating human connections in banking. Through this event, we hope to inspire more people to join us and make a meaningful impact in other people's lives."
“Community Financial Institutions may lack the multi-billion-dollar marketing budgets of giants like Bank of America and Chase,” said Gabe Krajicek, CEO of Kasasa. “But they do have incredibly generous hearts and commitment to serve their communities. Showing up for this event to tell people they matter demonstrates the incalculable ways they show up in their communities every single day. Their personal service paired with Kasasa’s world class products beat the mega bank offerings and help individuals prosper and local economies stronger.”
“A random act of kindness changed my life when I was in a dark moment and diagnosed with a brain tumor,” said Rocket. “That’s when I learned the power of something so simple: being seen by a stranger. I’m excited for November 3rd because when community financial institutions kick off this event, it will have a ripple effect across the country.”