The latest from Aris Jerahian

Feb 8, 2024 - by Aris Jerahian, Oregon Community Credit Union

The role of generative AI in transforming credit unions

Artificial intelligence (AI) has been attracting the financial industry’s attention for years. Have we reached the state of pervasive use of this transformative technology? While the answer might be ...

Nov 15, 2023 - by Aris Jerahian, Oregon Community Credit Union

Revolutionizing payments marketing: Embracing the future of digital marketing

Payments have undergone a dramatic transformation in the past few years, greatly influenced by the power of marketing. As technology continues to reshape the way we conduct transactions, financial institutions ...

Aug 16, 2023 - by Aris Jerahian, Oregon Community Credit Union

Does artificial intelligence know its impact on society?

Artificial intelligence (AI) has revolutionized various industries, and one of the most notable advancements in recent years is the development of ChatGPT. This AI language mode has gained significant attention ...

May 10, 2023 - by Aris Jerahian, Oregon Community Credit Union

The impact of artificial intelligence on the payments industry

Payments are evolving, and credit unions are looking for ways to remain competitive and provide value to their members. So, can the credit union industry benefit greatly from this promising ...

Feb 27, 2023 - by Aris Jerahian, Oregon Community Credit Union

Digital evolution is not about technological advancements

Digital Transformation, revolution, experience – the industry is full of jargon. While the industry was quick to accept digital transformation as the next step to take off and stay ahead of ...

Dec 30, 2019 - by Aris Jerahian, Oregon Community Credit Union

Contactless or not? Credit unions should really give it a thought

When checks were first introduced, experts predicted it was the death of cash. Then came along credit cards, and once again, cash was expected to fizzle out. Then came debit ...

Oct 15, 2019 - by Aris Jerahian, Oregon Community Credit Union

Are credit unions ready to create a payment strategy?

To successfully plan a payment strategy, credit unions must first understand industry trends and how they could influence or disrupt the financial industry. A value chain consisting of card networks, ...

Jul 29, 2019 - by Aris Jerahian, Oregon Community Credit Union

Defining credit union payment strategies

Over the past several months, I must have received over a dozen phone calls from credit unions trying to better understand how to define a payment strategy. A strong payment ...