The latest from Ben Prager

Feb 16, 2018 - by Ben Prager, Prager Creative

What Reddit users say about banks vs. credit unions

Do you really want to know what people think about your credit union–or why they’re choosing a bank instead? Reddit’s popular platform allowing users to post and ...

Dec 13, 2017 - by Ben Prager, Prager Creative

Take a refreshing look at rebranding

There comes a time for many financial institutions, including credit unions, when the current branding feels like it’s lacking. Conducting a formal brand audit is an important first step ...

Oct 12, 2017 - by Ben Prager, Prager Creative

Are you using #hashtags correctly?

Can you tell the difference between hashtags that are good for your brand and hashtags that clutter up the conversation? Good, strategic use of hashtags increase viewers, likes and attention ...

Aug 14, 2017 - by Ben Prager, Prager Creative

Why credit unions should do their own social media

Are you still trying to ignore social media? Or maybe you have good intentions, but it keeps slipping to the bottom of the list. Did you know that this July, ...

Jun 15, 2017 - by Ben Prager, Prager Creative

Engaging the busy business customer

We all know that customers today are bombarded by advertising everywhere they turn. When it comes to business banking, you’re not just competing with other financial institutions; you’re ...

Apr 13, 2017 - by Ben Prager, Prager Creative

The downside of audience participation

If you are like many of the credit unions we work with, your marketing budget can become a point of concern. One of the greatest ways credit unions, and a ...

Feb 21, 2017 - by Ben Prager, Prager Creative

Snapchat: Worth it or waste of time for credit unions?

Snapchat’s parent company filing an IPO has only upped the buzz about Snapchat and increased the conversation about how businesses can benefit from leveraging this additional social platform. Some ...

Feb 1, 2017 - by Ben Prager, Prager Creative

The future of technology for your credit union

Technology and banking have definitely grown together over the years, strengthening finance and helping members on multiple fronts. It’s almost so integral into banking that most people forget there ...