The latest from Neil Goldman

- by Neil Goldman, Goldman Consulting & Strategy

The SPECS model: Part 2

This is the second in a series of five articles regarding the SPECS model which Goldman Consulting & Strategy (GCS) identified to aid and guide credit union leaders in their ...

- by Neil Goldman, Goldman Consulting & Strategy

The SPECS model: Part 1

Consumer expectations continue to evolve. Credit unions must evolve with them to stay relevant.  But specifically, how? GCS suggests following the SPECS. Stemming from years of qualitative and quantitative consumer ...