Geff Woodward is a finance and operations executive with 30+ years leading startups and enterprises. As Founder and CEO of VeraScore, he drives growth through strategic planning, operational efficiency, financial management, and product innovation from concept to launch. He has built businesses, led corporate transformations, and advised Fortune 500 clients including Visa, Walmart, Chevron, Autodesk, and Sephora on cost reduction and growth. Geff holds an Executive MBA from Georgetown and a BA from UT Austin.