As the marketing job continues to grow in complexity and reach in most Credit Unions, marketers find themselves delivering campaigns, messaging and more in both physical and digital spaces. But, ...
As we come to the end of the year, I’ve been thinking about all of the people who are rightly touting the merits of data analytics, digital transformation and ...
Fall is the time of year when organizational leaders gather together to plan for the forthcoming year. Managers spend weeks, even months, collecting data and preparing materials for executives and ...
Digital transformation driven by data analytics has become the answer to the question of how best to build a foundation for change. As organizational leaders seek a successful path through ...
Often lost in the discussion regarding credit union digital transformation is the critical issue of board leadership. To ensure the ongoing success of the credit union the board of directors ...
Financial institution managers everywhere are looking to grow market share, lower costs and improve customer service by maximizing the use of data throughout their businesses. Work has begun and through ...
My conversations with Credit Union managers regarding their CX thinking and efforts regularly reveal their wholly appropriate pursuit of “member understanding”, “digital experience improvements”, and “Improved sales experiences”, all leading, ...
A recent presentation, and recent experiences, reminded me of the biggest obstacle facing Credit Union leaders who hope to improve their competitiveness by adding customer experience (CX) initiatives to their ...
