Jennifer is a credit union marketing consultant and the owner of Jennifer Laud Consulting. She has a background in strategy and a passion for positioning credit unions to find their unique voice in the marketplace, engage with their current membership and connect with targeted new members through customized experiences. Starting her credit union career over 7 years ago, Jennifer has experience throughout the organization as a Member Service Representative, Director of Marketing and Innovation, and Vice President of Member Engagement. She knows first-hand the unique challenges and opportunities credit union employees face every day.
Jennifer is a Certified Credit Union Executive and participated in Filene Research Institute’s i3 program. She earned her MBA in Marketing Strategy and Planning, Brand and Product Management from DePaul University and completed a Bachelors in Economics from University of Wisconsin.