John is the co-founder of OmniChannel Communications, Inc., a company that specializes in B2B marketing to community financial institutions. He started out in the savings and loan industry, but wisely moved over to credit unions in late 1989. He was the first technology reporter for Credit Union Journal, was vice president of marketing and business development for Bluepoint Solutions, co-founded Credit Union Business magazine, and has served three times as the marketing director for Symitar. He has also authored a number of mass-market software books and was the editor of regional computer magazine ComputorEdge.
Reach him at john@omnichannelcommunications.com, www.omnichannelcommunications.com, @omnichannelcomm or @johnsanfilippo.