Lisa Arthur
SVP Sensedia
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Lisa Arthur is SVP at Sensedia, a global leader in API management and integration solutions. With more than 30 years of experience, she has led business strategy and go-to-market initiatives for organizations such as Akamai, Teradata/Aprimo, and Relativity. At Sensedia, Lisa is a recognized thought leader in open finance and API-driven innovation, drawing on her deep expertise in data-driven marketing and her authorship of Big Data Marketing: How to Engage Customers to Drive More Value.
