The latest from Michelle Hillenbrand-Whale

Nov 28, 2016 - by Michelle Hillenbrand-Whale, PSCU

Achieving member loyalty with cutting-edge online acceptance portal

When Consumers Credit Union (Lake County, Ill., $930+ million assets) wanted its recent Visa Signature® credit card upgrade offer to stand out from the crowd, it partnered with PSCU’s ...

Jan 13, 2014 - by Michelle Hillenbrand-Whale, PSCU

Want to order up some sizzling membership growth for 2014? Check please!

When credit unions analyze what attracts and delights new members one of the most effective tools is also one of the most basic—checking accounts. Despite the proliferation of financial ...

Michelle Hillenbrand-Whale

Director, Marketing Services & Branch Sales
Advisors Plus

Web: advisorsplus.com

Michelle H. Hillenbrand-Whale heads the Advisors Plus Marketing Services group. Michelle combines 20+ years of expertise in sales, marketing and media to help clients create targeted growth campaigns for credit/debit cards and checking that use innovations in predictive and back-end analytics to achieve industry-leading results.

Prior to joining Advisors Plus, Michelle was AVP and Marketing Product Credit Card Manager at Bank One (now Chase), Director of Product Management and Creative Services for InCharge Institute of America, Inc., and VP of Credit Card Product Management and Relationship Management at SunTrust.

Michelle holds a B.A. in Communications with a specialization in Telecommunications from Kent State University.

About Advisors Plus
Advisors Plus works with credit unions to help them meet their business challenges and grow. Our industry experts create insightful, data-driven financial and marketing solutions that lead the industry in measurable results. With over 200+ years of combined financial services experience and proprietary analytics, Advisors Plus consults on marketing growth campaigns, credit cards, debit & checking, and contact center & operations optimization. Advisors Plus is a subsidiary of PSCU.

The latest from Michelle Hillenbrand-Whale

Achieving member loyalty with cutting-edge online acceptance portal

Want to order up some sizzling membership growth for 2014? Check please!

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