Find out how Texans Credit Union created non-interest income growth of 17.89%
It’s not uncommon for a company to find itself running on a different track than the one on which it started. When that happens, it may not be so ...
The latest from Wendy Moody
Four podcasts every financial marketer should listen to
I’ve blogged for years on the importance of reading. In fact, the more you learn the more you earn and one of the best ways to learn is to ...
Why educating is better than promoting
Everyone is seeking for something; and for most people, that “something” is happiness. We all strive for things we believe will make us happy. For instance, I believe that being ...
Mobile builds loyalty – and revenue – with Gen X and millennials
Mobile banking is something that has been around for a while. But the fact is, with advances in mobile technology and the growing sophistication of customers, Mobile banking is not ‘...
Don’t let research become procrastination
Member or customer surveys. Net promoter scores. Mystery shops. Focus groups. Marketing customer information files (MCIF). Web analytics. When it comes to gathering research there is certainly no shortage of ...
Credit unions want permanent say over regulator’s budget
Should credit unions have a say in their regulator’s business? A financial deregulation bill that could become law next year would require the U.S. credit-union regulator to ...
Meet the six-year-old YouTube millionaire
Did you see the headline? Six-Year-Old Earns $11 Million on YouTube in 2017 WHAT? HOW? Those were the first two questions that the majority of people who saw it asked. ...
If your 2018 goals include revenue and loan growth you are not alone
Given that it is late December I will hazard to guess that most credit unions have inked a strategic plan and if the 2018 operating plan and budget is not ...