PHILADELPHIA , PA (July 16, 2026) |
American Heritage Credit Union (“American Heritage”) was recently presented with an MIC Award from CrossState Credit Union Association (“CrossState”) for its 2025 marketing campaign, “Your American Heritage.” This recognition was given to American Heritage in the category of Best Integrated Marketing Campaign for credit unions with assets of over $200 million.
American Heritage was one of eleven credit unions to be presented with an MIC Award from CrossState. The awards, which stand for ‘Market, Innovate, Create,’ are designed to recognize and champion credit unions who “make a lasting impression with members and in their communities.” The MIC Award was presented to American Heritage representatives from the Marketing department at the 2026 Evoke Marketing Conference in Hershey, Pennsylvania.
The theme of American Heritage’s 2025 marketing campaign was “Your American Heritage.” Members were placed at the forefront of each product or service, whether it be a credit card product, a personal loan, or mobile banking. Each component of the campaign illustrated how American Heritage is a true financial partner in each member’s journey, right alongside them to achieve major milestones and lifelong goals.
“We are incredibly honored to receive CrossState’s MIC Award for Best Integrated Marketing Campaign,” said Adam Remshifski, Senior Vice President of Marketing for American Heritage Credit Union. “This award is a testament to the creativity and discipline of our Marketing team and the strong collaboration across our retail, lending, and digital experience partners. It validates that our campaign not only broke through the noise, but did so in a way that deepened relationships, added value, and reflected who we are as a member-centric credit union.”
“I am incredibly proud of our Marketing team for their receipt of a prestigious MIC Award,” said Bruce K. Foulke, President & CEO of American Heritage Credit Union. “This award reflects their deep commitment to serving our members, and I especially appreciate how it showed the various ways in which we can help members achieve milestones throughout their lives. The ‘Your American Heritage’ campaign truly represented the ‘people helping people’ philosophy, and I congratulate our Marketing department on their accomplishment!”
To view the full list of MIC Award winners from 2026, click here. To learn more about American Heritage, click here.
