Credit Union ONE “pays your way sweepstakes”
FERNDALE, MI (December 30, 2013) — Fans of the Credit Union ONE Facebook page recently had the opportunity to win various gift cards in the “Pays Your Way Sweepstakes” held November 18th-December 6th.
To give back to their members and show appreciation of their Facebook fans, Credit Union ONE ran the sweepstakes for the second year in a row, due to it being such a fan favorite last year.
During the Sweepstakes period fans who “liked” Credit Union ONE’s Facebook page received an entry form that once completed would enter them into the sweepstakes. Existing fans also had the opportunity to complete an entry form and enter to win, with all entrants being given one chance to win daily.
Three drawings were held with a total of nineteen winners selected receiving gift cards to Starbucks, Kroger, and Meijer stores ranging in value from $10-$40, simply just for being a fan and entering the drawing!!
Supporting analytics showed the promotion brought in 177 new fans to the page, with over 1,207 fans entering into the Sweepstakes; approximately a 17.4% entry rate of our total fan base.
According to Andrea Pertile, Credit Union ONE Social Media Manager, “Credit Union ONE’s goal is to engage our members by giving back; whether it’s joining a discussion on an interesting topic, making our fans laugh with a joke, or brightening a fans’ day with a cup of coffee. Adding value to our members’ lives is what drives us.”
Credit Union ONE, headquartered in Ferndale Michigan for seventy-five years, offers a wide array of financial services and access to over 30,000 ATM’s nationwide, serving 108,000 members, with seventeen offices in three major metropolitan areas, including Metro Detroit, Grand Rapids and Traverse City. For more information go to cuone.org or “like us” on Facebook.