Credit Union West wins 2014 MAC Award
GLENDALE, AZ (October 3, 2014) – Credit Union West was awarded the 2014 MAC Gold Award for their 2013 social media campaign. The award was announced at the Marketing Association of Credit Unions conference earlier this year.
The credit union received the award for their social media campaign on Facebook that encouraged people to submit a photo of their volunteerism in the community. The campaign kicked off in September 2013 and the top 10 photos were displayed on their Facebook page where people were asked to vote for their favorite picture. “We chose to host the social media campaign late in September and early October so we could announce the winner on International Credit Union Day,” said Amy Graham, Marketing Manager at Credit Union West. “Philanthropy is at the heart of everything we do; the credit union philosophy embraces the spirit-of-giving in us all.”
International Credit Union Day is held on October 16 where credit unions from around the world unite for the common purpose of ‘doing good’ both locally and globally. Last year’s contest winner received $500 for themselves and $500 for the 501c3 organization of their choice. Credit Union West continues to seek out win-win opportunities throughout the communities they serve.
About Credit Union West
Credit Union West was founded in 1951 and is an award-winning financial cooperative. Today it serves over 50,000 members with more than $500 million in assets. The credit union’s core principles have guided its decisions, which in turn has ensured integrity and trusted member service. Membership is open to anyone who lives, works or worships in Maricopa or Yavapai counties and family members of current members. Credit Union West is federally insured by the NCUA and is an Equal Opportunity Lender. www.cuwest.org