CUNA and Coopera Launch Hispanic Resources Portal on CreditUnionMagazine.com
(Madison, WI – October 11, 2012) – A Hispanic Resources Portal, provided by the Credit Union National Association (CUNA) and Coopera, is now live on Credit Union Magazine’s online site at creditunionmagazine.com/hispanic-resources. The portal page is designed to provide resources for credit unions looking to start or enhance their outreach efforts to Hispanic members.
“CUNA and Coopera are dedicated to helping credit unions attract and serve members of the Hispanic community,” said Miriam De Dios, CEO of Coopera. “This site is a repository of the critical resources credit unions need as they develop strategic goals for their Hispanic outreach efforts. Providing dignified financial services and products to the largest, fastest-growing and youngest demographic in the U.S. is a smart investment for any credit union.”
The new Hispanic Resources Portal is easy to navigate and contains important information related to the Hispanic market, including up-to-date data and statistics from the 2010 U.S. Census. The site also features Coopera’s blog, which provides insight into current trends and news affecting and influencing Hispanic members, as well as gives credit unions access to products and services that CUNA and Coopera provide, such as the Hispanic Outreach Insights newsletter and free monthly educational webinars.
“Providing access to this information as part of Credit Union Magazine’s site will increase the awareness and accessibility of crucial Hispanic-market resources that credit unions need to initiate or expand their outreach efforts,” said Mark Condon, CUNA senior vice president. “Fresh content will be added constantly to ensure credit unions have all the latest information, tools and resources to develop successful programs.”
For more information, visit the Hispanic Resources portal page at http://www.creditunionmagazine.com/hispanic-resources
With its network of affiliated state credit union leagues, Credit Union National Association (CUNA) serves 90 percent of America’s 7,200 state and federally chartered credit unions, which are owned by 95 million consumer members. Credit unions are not-for-profit cooperatives providing affordable financial services to people from all walks of life. For more information about CUNA, visit www.cuna.org or the CUNAverse blog and follow @CUNAverse on Twitter. For more information about credit unions, visit www.aSmarterChoice.org and follow @asmarterchoice on Twitter.
Coopera is an Iowa-based economic development firm focused on the emerging Hispanic market, which presents unique growth opportunities for credit unions. Coopera’s bicultural and bilingual staff works with clients to assess their needs and develop custom solutions. Founded by the late Hispanic community activist Warren Morrow, Coopera is owned by Affiliates Management Company, the holding company of the Iowa Credit Union League, and is a strategic alliance partner of the Credit Union National Association. For more information, visit www.CooperaConsulting.com.