J.R. Bruno & Associates celebrates 20th anniversary serving the MBL and SBA lending community since 1994

SAN FRANCISCO, CA (January 31, 2014) J.R. Bruno & Associates is celebrating 20 years of continued service to the business lending community, making JRB the longest-running consulting firm to SBA and member business lenders in the country. “Anniversaries are a time to take stock of our successes and the challenges we’ve met through the years,” JRB President Joanna Bruno said. “When J.R. Bruno & Associates was founded in 1994, it was our mission to provide clients with an experienced, dedicated team of SBA and business lending professionals. We have that team!

“It’s also been our consistent focus to treat every client as our only client – there are no ‘cookie-cutter’ solutions here – and on giving each client personal, hands-on guidance to meet their specific needs. We have lived up to that commitment and to the notion that we aren’t here to give clients a fish. We’re here to teach them how to fish. That’s what sets us apart.

“With a goal of preparing a lender’s staff to handle and administer successful MBL programs, we’re here for them as long as they need us. Our JRB Team acts as an extension of their staff, offering a full range of services, from initial set-up and training, to delivering a single service, to managing the entire SBA and member business lending operation – all with the day-to-day involvement clients expect from their dedicated personal consultants. SBA and MBL can be very profitable for credit unions. In addition, with a fuller product offering, a credit union has increased opportunity to become their members’ primary financial institution.”

The JRB Advantage: Expertise to Provide Bottomline Results!

  • Nationwide Lender Service Provider (LSP)
  • SBA program guidelines and eligibility requirements
  • Comprehensive loan memorandums
  • Underwriting and financial statement analysis
  • Packaging, processing and documentation
  • Business development, sales skills, and marketing strategies
  • Liquidation and servicing
  • Portfolio review and due diligence
  • Workflow analysis, systems, policies and procedures
  • PLP application and expansion

J.R. Bruno & Associates is celebrating 20 years of service to the business lending community and is headquartered in San Francisco. With more than 200 years of combined commercial lending experience, the JRB Team has assisted credit unions across the country with a wide range of member business lending programs, is expert at SBA lending and is a nationwide SBA Lender Service Provider (LSP). J.R. Bruno provides hands-on day-to-day oversight focusing on clients’ individual needs. Services range from total outsourcing to individual services including portfolio management, loan portfolio reviews, staff training, prescreening, loan structuring, underwriting, processing, packaging, documentation, servicing and liquidations. To sign up for the firm’s eBulletin online newsletters and to learn more about JRB’s services, go to .

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