LAFCU employees go ‘casual,’ donate $14,100 to local charities
Dress-down donations of just $2 a week add up for community benefit
LANSING, MI (February 18, 2019) — LAFCU employees donated $14,100 to improve communities served by the credit union during 2018 by simply dressing casually on Fridays.
LAFCU’s Casual Dress Day charity program began in 1994 and has resulted in an estimated $200,000 benefiting Greater Lansing and Shiawassee County. To participate in a dress-down Friday, an employee donates $2 to the charity fund.
“This is proof that small, recurring donations add up to big dollars,” said Amanda Seger, LAFCU trainer and chairperson of the Casual Dress Committee. “It helps that we have great participation. We believe the program is popular due to the sincere desire of LAFCU employees to support their community. Dressing casually is a fun, side benefit.”
Selection of recipient organizations and people in need is based on employee suggestions. This ensures the program benefits causes that employees truly care about or people who have a connection with a LAFCU employee.
For 2018, the committee contributed the $14,100 to 33 not-for-profit organizations and individuals and families in need. This supports a variety of community needs including youth development; food security; health, treatment and prevention services; social services; and animal welfare.
Kelli Ellsworth Etchison, LAFCU chief marketing officer, said, “At its core, the Casual Dress Day program is an excellent example of LAFCU employees embracing the cooperative philosophy of credit unions, which is ‘People Helping People.’”
LAFCU employees donated $14,100 to area charities during 2018 through weekly $2 donations to participate in “Casual Dress Day” Fridays.
About LAFCU (MI)
Founded in 1936, LAFCU (pronounced laugh-cue) is a not-for-profit, member-owned credit union open to all who live, work, worship or attend school in Michigan, and to Michigan businesses. LAFCU serves more than 74,000 members and holds over $1 billion in assets. With a particular focus on serving people of modest means, LAFCU is committed to enhancing its members' financial well-being and creating long-lasting positive change across generations. Awarded the prestigious Dora Maxwell Social Responsibility Community Service Award, LAFCU is known for its people-helping-people mission, which has led to award-winning financial literacy programs for all ages. Twice honored as a national ‘Best Credit Union to Work For’ and recognized globally for its diversity, equity, and inclusion initiatives, LAFCU stands out for its commitment to creating an inclusive workplace. Learn more at www.lafcu.com.