Press
NAFCU welcomes Catharine Safady as VP Membership and Sales
WASHINGTON, DC (December 2, 2014) – The National Association of Federal Credit Unions (NAFCU) has brought Catherine Safady on board as its new vice president of membership and sales to build on the association’s commitment to “extreme member service.”
In her new role, Safady will work with NAFCU’s membership division and member service center team to bolster the association’s relationship building and to grow membership.
“Catherine has the background and talent required to lead our already outstanding membership team, which is dedicated to providing our members with extreme member service,” said Anthony Demangone, NAFCU’s executive vice president and COO. “We welcome Catherine and look forward to working with her to expand the NAFCU community and take our relationships with member credit unions to the next level.”
Prior to joining NAFCU, Safady worked on conceptualizing and leading major initiatives to increase donors and strengthen involvement from academy members, alumni and parent communities at the International Academy-Amman, founded by Queen Rania Al Abdullah in Amman, Jordan. Safady has also worked as vice president of marketing for Tree Top Kids, a specialty retail store. In that position, she tripled the company’s customer base in Washington and Chicago by strengthening B2B relationships and sponsorships, and securing local and national media exposure for the company. In her role as Director of Advertising and Business Development at the Wolf Trap Foundation for the Performing Arts, Safady cultivated strong relationships with their local, national and international constituent base which led to producing the highest grossing ad sales in Wolf Trap’s history.
Safady holds a bachelor’s degree in integrated studies from George Mason University.
The National Association of Federal Credit Unions is the only national trade association that exclusively represents the interests of federally chartered credit unions before the federal government and the public.