Redwood Credit Union wins two MAC awards
RCU receives silver and bronze awards for marketing from credit union industry association
SANTA ROSA, CA (June 13, 2019) — Redwood Credit Union (RCU) received two awards for their marketing efforts at a ceremony in New Orleans on May 30, 2019. Given by the Marketing Association of Credit Unions (MAC), these awards recognize outstanding marketing achievements in the credit union community.
RCU received a silver award in the Culture and Internal Branding category for an all-employee event called Day of Inspiration. Established to connect employees so they could be inspired, share inspiration, and foster new and lasting relationships, it also served to inspire positive member experiences.
The bronze award was given to RCU in the Image Enhancement, Public Relations, Rebranding, Brand Awareness, Financial Education category, for the rebranding of the “mall” area at RCU’s administrative offices. Of note are the educational videos strategically placed in themed sections—videos depicting the credit union’s history, green efforts, and community involvement. In other videos, members share their financial success stories and employees discussRCU’s positive company culture.
“It’s an honor to be recognized by MAC,” said Suzanne Knowlton, RCU’s senior vice president of marketing and communications. “Each day, I’m privileged to work with a talented group of marketers who create content that educates and inspires our members, employees, and the community.”
About Redwood Credit Union
Founded in 1950, Redwood Credit Union is a full-service financial institution providing personal and business banking to consumers and businesses in the North Bay and San Francisco. With a mission to passionately serve the best interests of its Members, team members, and communities, RCU delivers many ways for its Members to save and build money through checking and savings accounts, auto and home loans, credit cards, digital banking, business services, commercial and SBA lending, and more. Wealth management and investment services are available through CUSO Financial Services L.P., and insurance and auto-purchasing services are also offered through RCU Services Group (RCU’s wholly owned subsidiary). RCU has more than $8 billion in assets and serves more than 450,000 members with full-service branches from San Francisco to Ukiah. For more information, call 1 (800) 479-7928, visit redwoodcu.org, or follow RCU on Facebook, Instagram, Twitter, and LinkedIn for news and updates.
About MAC
The Marketing Association of Credit Unions (MAC) was started in 1986 by a group of credit union marketers and business partners. Their goal is to help other credit union marketers thrive, advance, and succeed.
