Royal Credit Union announces $5,000 gift to Feed My People Food Bank

EAU CLAIRE, WI (December 21, 2023) — Royal Credit Union (Royal) made a $5,000 gift to Feed My People food bank to support the purchase of a barcode scanning system at the food bank. The donation is part of Royal’s participation in the Wisconsin Credit Union League’s “Leveraging the Credit Union Difference” campaign where credit unions in Wisconsin are encouraged to donate time or funds to help alleviate hunger in communities during the month of December.

“Royal is a longtime supporter of Feed My People, and we knew that a donation to this organization would have a great impact on a large number of Royal communities in Wisconsin,” said Brandon Riechers, CEO of Royal Credit Union. “Feed My People plays a vital role in providing food security to over 70,000 people each year and Royal is proud to support the technology upgrades that will ensure Feed My People can help all those in need.”

“Feed My People values the commitment and generosity of Royal Credit Union to help combat hunger across west-central Wisconsin. The most recent donation to our barcode scanning system greatly benefits our warehouse,” said Jeremy Gilbert, Development Specialist for Feed My People. “It enables our team to significantly decrease staff time and overhead costs, which allows us to move food through the warehouse faster, eliminating waste. The added ability to better partner with other food banks who already utilize this system is significant.”

The newly implemented barcode system will shorten the supply chain, provide fresh, healthy food to distribute, keep dollars in our local economy, and save food costs. The barcode system shortens the turnaround time significantly helping ensure the fresh food reaches the tables of families much quicker than before.

Abbie Bell – Warehouse Associate, Feed My People; Ashley Walton – Assistant Warehouse Manager, Feed My People; Brandon Riechers – CEO, Royal Credit Union; Jeremy Gilbert- Development Specialist, Feed My People; Adam Kinnard – CTO, Royal Credit Union; Brit Heymans – Development Director, Feed My People; John Sackett – Director, Royal Credit Union

About Royal Credit Union

Royal Credit Union is a federally insured credit union proudly serving over 300,000 Members in Minnesota and Wisconsin. Royal is driven by a core ideology built on a strong purpose and values. You can open an account or apply for a low-rate loan at Royal Credit Union if you live or work in 26 counties in western Wisconsin or 16 counties in Minnesota. Counties served in Wisconsin include Adams, Ashland, Bayfield, Barron, Buffalo, Burnett, Chippewa, Clark, Douglas, Dunn, Eau Claire, Jackson, Lincoln, Marathon, Pepin, Pierce, Polk, Portage, Price, Rusk, Sawyer, St. Croix, Taylor, Trempealeau, Washburn, and Wood. Counties served in Minnesota include Anoka, Carver, Chisago, Dakota, Goodhue, Hennepin, Isanti, Olmsted, Pine, Ramsey, Scott, Sherburne, Wabasha, Washington, Winona and Wright. A complete list of Member eligibility requirements is available on the Royal Credit Union website. To learn more about Royal, visit or call 800-341-9911.


Journie Rosenow
Community Engagement Coordinator
Royal Credit Union
763-515-6843 (office)
715-471-0837 (mobile)

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