SIU moves forward with BloomCU on new credit union website design
COTTONWOOD HEIGHTS, UT (February 21, 2018) — SIU Credit Union recently partnered with premiere agency BloomCU to develop a stunning new credit union website design that flaunts a beautiful new aesthetic and an intuitive, data-driven design concept. The site will also feature advanced technology to help better serve SIU’s membership base and help them win new members.
SIU primarily serves rural communities in southern Illinois. They pride themselves on their commitment to caring: they get to know their members on an individual basis, and adopt such a welcoming attitude that coming into a branch can feel like coming home. By partnering with BloomCU, they want to continue to show their members they care by designing a website that is effortlessly easy to use.
BloomCU will soon begin usability studies to significantly improve the site’s new navigation. Both SIU and BloomCU are committed to doing research and testing to help the site not only look beautiful, but function perfectly for its many users.
The site will also boast updated calculators that perfectly match the sleek new design. Users will be able to know exactly how much their loan payment will be or how much interest they will earn without needing to visit a branch. Another key addition is Smart Search, which will send up real-time predictions and suggested answers to site visitors.
“We’re so excited to design a beautiful new website with SIU,” said Derik Krauss, co-founder of BloomCU. “It’s going to be smart, gorgeous and ridiculously easy to navigate. We really want create one of the most beautiful and intelligent credit union websites in the world.”
About BloomCU
BloomCU LLC helps credit unions design results-driven websites that increase loans and accounts. They work with credit unions in 25 states across the US, many of which have won awards or recognition for their websites from CUNA, MAC, The Financial Brand, Credit Union Times, CUES, and others. The company has a reputation for designing beautiful websites that feature intelligent technologies (e.g., personalization, chatbots, integrated origination experiences) and then optimizing those sites continuously to grow loans, deposits, and membership.
bloomcu.com
About SIU Credit Union
SIU is an Illinois-based credit union that aims to build a life-long rapport with their members. They focus on creating long-term partnerships by offering competitive rates and unbeatable service to those they serve, including a personal touch. Anyone can offer a loan, but SIU remembers its members history, preferences, and goals. They are also frequently involved in local charitable efforts and causes, including providing financial education to over 2200 local students at 24 schools through their Banzai program. They currently cover thousands of individuals and families in 24 different counties in southern Illinois.
