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University Credit Union receives Diamond Awards for outstanding marketing, business development achievements

LOS ANGELES, CA (June 17, 2020) — University Credit Union in Los Angeles, CA was recently honored with a Category’s Best Award and a Diamond Award, which recognizes outstanding marketing and business development achievements in the credit union industry.

The awards were presented by the CUNA Marketing & Business Development Council, a national network comprised of over 1,200 credit union marketing and business development professionals. Awards are given in each of 35 categories ranging from advertising to community events and beyond.

University Credit Union won a Category’s Best Award for Video (Non-Commercial) – Single for its entry, Proud Sponsor of the West Coast Conference Video. The video was produced on a short timeframe with a shoestring budget at the beginning of 2019. The purpose of the video was to introduce the partnership between University Credit Union and the West Coast Conference.

University Credit Union also won a Diamond Award for Email – Single or Series for its entry, University Credit Union Member On-boarding. The series of trigger emails were created to better engage new member participation with University Credit Union.

“It’s an honor to bring recognition to some of the best-of-the-best in credit union marketing and business development,” said Amy McGraw, diamond awards chair and VP marketing/chief experience officer at Tropical Financial CU. “Thank you for joining us to celebrate the remarkable achievements of your peers and gather ideas to elevate our profession.”

“It is an outstanding recognition to win two Diamond Awards,” said David Tuyo, President and CEO of University Credit Union. “I am proud of the hard work and all-in effort our marketing team displays on a continuous basis.”

CUNA Marketing & Business Development Council celebrated Diamond Awards Week by announcing winners in 35 categories through a series of daily virtual awards ceremonies. Turnout was outstanding for this year’s award competition with 1,295 entries submitted. Six credit unions won Best of Show Awards, 93 won Category’s Best Awards and 255 won Diamond Awards. For more information on the Diamond Awards or to view the entire list of winners, visit.

For more information about University Credit Union please visit ucu.org.


About University Credit Union (CA)

University Credit Union, a federally insured financial cooperative, was founded in 1951 on UCLA's campus by faculty and staff. Serving more than 50,000 members, UCU has become a leading credit union in the United States. A board of directors comprised only of the university community’s faculty, staff, and alumni guides UCU toward fulfilling its core purpose. That purpose is to give its members a financial advantage in life. With its promise to advocate, educate, and innovate, UCU serves as an industry-leading financial partner to university communities. 

About CUNA

Credit Union National Association (CUNA) is the only national association that advocates on behalf of all of America’s credit unions, which are owned by 115 million consumer members. CUNA, along with its network of affiliated state credit union leagues, delivers unwavering advocacy, continuous professional growth and operational confidence to protect the best interests of all credit unions. For more information about CUNA, visit cuna.org. To find your nearest credit union, visit YourMoneyFurther.com.

About CUNA Councils

CUNA Councils is a member-led, collaborative community of credit union leaders providing vibrant peer interaction, new ideas and innovation to foster professional development for our members while advocating for the overall success of the credit union movement. There are seven CUNA Councils with a network of more than 7,300 credit union professionals. For more information, visit cunacouncils.org.

Contacts

Kristy Collins
AVP of Marketing
310-433-0959
kcollins@ucu.org

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