Salt Lake City, UT (June 4, 2025) |
SalesCU is proud to announce the successful completion of its Credit Union Sales Intensive Workshops and Transformational Leadership trainings, held virtually from May 13-15, 2025. The event brought together 24 professionals from seven exceptional credit unions: UFirst FCU, Ascension CU, Park View FCU, United Savings CU, Northern Communities CU, First Community CU, and Hercules First FCU.
Led by senior sales trainer Chris Hokom, the three-day workshop delivered a dynamic learning experience focused on proven sales strategies, leadership development, and practical tools tailored for the credit union industry. Participants engaged in interactive sessions, collaborative exercises, and networking opportunities designed to foster both professional growth and inter-credit union connections.
Workshop Highlights:
- Participants learned from SalesCU’s proven program design and takeaway tools, including the SURPASS Process Model, Loan Recapture Calculator, and advanced coaching methodologies.
- Attendees made valuable new contacts and friendships within the credit union profession, strengthening the industry’s collaborative spirit.
- The group demonstrated outstanding engagement, sharing best practices and insights that will have a lasting impact on their organizations’ cultures.
Participants left the workshop eager to implement their newfound knowledge and skills within their respective credit unions. The tools and strategies introduced are expected to drive immediate results and support ongoing professional development.
Chris Hokom, SalesCU Trainer, remarked, “It was inspiring to see such a high level of engagement from credit unions across the country. The willingness to learn, share, and embrace new methodologies speaks volumes about the commitment these professionals have to their members and their teams.”
SalesCU’s next Credit Union Sales Intensive Workshops will be held virtually June, August, September, and October. Credit union professionals interested in enhancing their sales culture and leadership development can learn more by reaching out directly at www.salescu.com.
SalesCU helps credit unions build strong sales and service cultures through practical, credit union-specific training. Their mission is to equip credit union employees to move beyond order taking and product pushing, and instead build trust through meaningful, needs-focused conversations.