SalesCU is excited to announce its remarkable achievement of reaching a significant milestone - 10 years in business on June 6, 2025. The journey of SalesCU commenced with a vision to empower credit union teams to excel in serving their members, bridging the gap between aspiration and capability.
The Story Behind SalesCU
SalesCU was initially established in 2015 as Nick Brown Consulting. Nick Brown, the founder, became passionate about credit unions early on in his career working as a teller, trainer, and finally in a credit union outbound call center where he made outbound sales calls to members for the full range of products and services.
Eventually promoted to the manager and director of the outbound call center, Nick spent 6 years creating an amazing amount of success, with his processes being published as the standard for credit unions by a leading credit union benchmarking company.
Once published, he started receiving requests from many credit unions on how to implement his strategies for their outbound teams. The SalesCU was born.
A Decade of Growth and Impact
Over the past decade, SalesCU is being implemented in well over one hundred credit unions nationwide to help them serve their members’ needs at a higher level through sales. At SalesCU we working to rebrand the credit union philosophy to “People with sales skills helping more people.” Our goal is to empower credit unions to build thriving sales cultures that prioritize member service, growth, and credit union value. Through expert sales training, leadership coaching, and industry-specific consulting, we partner with credit unions to transform their approach to sales, fostering proactive, member-centric solutions ultimately enhancing the lives of their members and the communities they serve. Amanda D a platform rep said, “[SalesCU training] helps me look deeper to discover how to take sales opportunities that will benefit our members.”
Giving Back: Supporting Children's Miracle Network Hospitals
In celebration of this significant milestone, SalesCU is collaborating with Credit Unions for Kids to provide support to Children's Miracle Network Hospitals. A portion of the earnings in 2025 will be contributed to this cause, underscoring SalesCU's dedication to giving back and creating a meaningful impact.
Gratitude and Vision for the Future
Looking forward, SalesCU remains committed to empowering credit union teams to excel and create a lasting impact. The anniversary serves as a poignant reminder of purpose and a pledge to continue elevating the standard in serving members with compassion, competence, and integrity.
