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Truliant named to Forbes Best-In-State Credit Unions list

WINSTON-SALEM, NC (June 25, 2025) |

Truliant, a top 75 U.S. credit union, is pleased to announce that Forbes magazine, in partnership with data and business intelligence provider Statista, has named it one of America’s Best-In-State Credit Unions for 2025. 

For the eighth consecutive year, Forbes and Statista named credit unions that excel in delivering exceptional service and support in each state and that contribute positively to individual and community financial well-being. Truliant was one of five credit unions named in North Carolina.

“Truliant is proud to receive this honor, highlighting our commitment to prioritizing member satisfaction,” said Todd Hall, president and CEO of Truliant. “By encouraging ideas and innovation, and through supporting our communities, we empower our members and help them to thrive in their financial journey.”

This year, 228 credit unions across the United States were recognized through a survey of individuals and an analysis of publicly available reviews, incorporating sentiment analysis to ensure a comprehensive evaluation. As of March, there were more than 4,400 credit unions in the United States. 

About 26,000 U.S. residents were surveyed for the Best-In-State credit unions list. Respondents were asked how satisfied they were and how likely they were to recommend the U.S.-based credit unions at which they have a checking or savings account, those at which they had an account within the last three years, and those they knew through friends and family. 

Participants evaluated their financial institutions on trust, customer service, digital tools, quality of financial advice, and fee transparency. Additionally, Statista collected publicly available reviews from February 2022 to March 2025. This data contributed 20 percent of each institution's overall score, while survey responses made up the remaining 80 percent.

The criteria are meant to ensure that the rankings accurately reflect consumer sentiment.

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