Credit union industry leaders announced today the launch of Syntrina™ Leadership, a newly formed partnership with experienced executive coaches. Syntrina provides one-on-one coaching services for C-suite and executive-level leaders, as well as custom-designed, expert-facilitated leadership development offsites to create stronger leaders and more effective teams. Syntrina’s mission is to guide executive-level leaders towards initiating positive change across organizations and around the world through their own self-development.
The idea of building a network of experienced coaches and authorities on leadership was born over dinner one evening at a retreat held on Sir Richard Branson’s Necker Island in June of 2017 when Susanne Biro, a master leadership coach, Christopher Beltran, a serial entrepreneur, and Carrie Birkhofer, a credit union CEO, discussed how the world could be a better place if there were more compassionate, kind, and thoughtful leaders like Branson. A year later, nine seasoned executive coaches and leadership development practitioners were united to form Syntrina with the goal of positively impacting the lives of executives by showing them a better way to process information, view themselves, and influence people and profit. The company offers one-on-one coaching for C-suite and executive-level leaders, as well as custom-designed, expert-facilitated leadership development offsites to create stronger leaders and more effective teams. “Bringing together master coaches who are aligned with similar values, yet unique in approach, allows executives to easily find the coach who is the best match for them,” says Biro. Credit union clients served by Syntrina coaches have included Vancity Credit Union, Central 1 Credit Union, First West Credit Union, North Shore Credit Union, Khalsa Credit Union, Alterna Credit Union and First Calgary/Connect First Credit Union. Other well known clients served by members of Syntrina’s team include Amazon, American Express, Bill and Melinda Gates Foundation, Boeing, Facebook, General Electric, Johnson & Johnson, KPMG, Mayo Clinic, Microsoft, and QualComm.