Buzz Points, Inc., the innovative platform solution for driving revenue and engagement at community financial institutions, is excited to announce the release of Real-Time Rewards for US financial institutions issuing Mastercard credit or debit cards for consumers. The new card-linked redemption option gives cardholders the power to redeem rewards in-store, following a qualifying purchase, without the hassle of coupons, vouchers or QR codes. The reward will appear as a statement credit on a consumer’s account, typically within 3-5 business days.
“When it comes to financial institutions, we consistently see friction in the rewards space, making it difficult for cardholders to see real value,” said Buzz Points CEO Dwayne Spradlin. “We’ve seen a lot of success with our card-linked, Real-Time Rewards for Visa and are very optimistic about the value we’ll be able deliver to Mastercard cardholders.”
Real-Time Rewards are a benefit for more than consumers. With this new technology, partner community banks and credit unions have the power to build out unique redemption networks that can be personalized to deliver the greatest value to their cardholders, in their community. Additionally, they can expect to generate additional interchange revenue with every redemption. The streamlined redemption process also improves preferred businesses’ experiences by eliminating paperwork and extra steps at point-of-sale.
Real-Time Rewards technology has been available for Buzz Points partner institutions issuing Visa debit and credit cards since late 2017 and the impact has been significant. In addition to increased interchange revenue, according to a Real-Time Rewards case study [https://buzzpoints.com/info/
“VacationLand Credit Union is proud to bring Real-Time Rewards to our members,” said Bryan Myers, CEO. “Real-Time Rewards is our newest addition to our list of superior products that bring value to, and deepen our relationships with, our members.”
To learn more about Real-Time Rewards by Buzz Points, visit https://www.buzzpoints.com.