Skip to main content
Member experience

Action planning: How is your credit union showing up for members?

Rough Road Ahead, Obstacle Or Tough Situation To Overcome, Risk And Uncertain, Difficulty Or Problem

In a memo from the White House on Monday, the threat of a government shutdown and federal funding freeze looms large. While a federal judge has issued a temporary block, the situation remains precarious, leaving federal employees, contractors, and communities bracing for potential disruption. Even with this temporary reprieve, the uncertainty itself creates financial anxiety and stress.

Credit unions have a long history of serving as financial pillars of strength during times of crisis. The commitment to member well-being and community focus positions them as ideal resources for those impacted by the looming shutdown.

This isn't just about offering emergency loans or waiving late fees (though those are certainly important). It's about fostering a sense of resilience, empowering members to navigate financial uncertainty, and strengthening the community as a whole.

Now is the time for a collective brainstorming session. Let's harness the power of our community to generate innovative solutions and impactful strategies. With the questions below as a prompt, use these as a tool to start the conversation. 

What specific challenges do you anticipate your members facing during this period of uncertainty, even with the temporary block in place?

What creative programs or initiatives has your credit union implemented in the past to support members during similar crises?

How can credit unions collaborate with community partners to amplify their impact and reach more people in need?

By fostering conversations, sharing knowledge and working together, credit unions can ensure that every member receives the support they need to navigate this uncertain road.

Together, we can make a tangible difference in the lives of our members and prove the power of "people helping people."

Robbie Young

Robbie Young

CUInsight.com