5 things financial marketers should know about love and money
There’s an old saying: “When Money walks in the door, Love flies out the window.” That may or may not always be true, but understanding the mindsets of Americans married…
Syndicated
CO-OP brings back crashers program to THINK Conference
For the second year in a row, CO-OP Financial Services and Filene Research Institute are bringing The Cooperative Trust’s crasher program for young credit union professionals to the THINK conference.…
CUNA witness testifies this week, as do NCUA, FHFA nominees
CUNA will have a witness testifying on its behalf before a House subcommittee Wednesday and will be closely engaged with NCUA and Federal Housing Finance Administration nominees before a Senate…
Bolster compliance knowledge with NAFCU resources
NAFCU has myriad resources to help credit union compliance staff stay up-to-date in this ever-changing regulatory environment. Of note, the association is offering a free webinar today to prepare those…
Passing the torch
Small credit unions face many challenges these days to keep pace in a hotly competitive market and to recruit talented employees. HUD Federal Credit Unionhas launched an initiative to deal…
Crocker’s Rules
This weekend, I was listening to The Tim Ferriss Show Podcast.(I really love the podcast, but I'll save my comments about it for a future day.) This episode featured Tobi…
Longtime CU CEO claims the NCUA owes him more than $300,000
James Perna, a 42-year credit union president/CEO, claims the NCUA owes him more than $300,000 after he lost his long-held job when state regulators conserved Detroit’s Health One Credit Union…
Which learning offering will help you get the best outcome?
With access to so many different professional development resources today, it is not a question of if there is something available, but what is the best resource, given certain goals.…
It’s time to take your strategic plan off the shelf
How long has it been since your last strategic planning event? Six months? Four months? Several weeks? Perhaps a better question would be, what strategic discussions have you had with…
Money freaks Gen Z out, creating opportunity for financial marketers
Stock photos of Generation Z that financial marketers often include stereotypical shots of smiling youth in cliché poses and quintessential hairstyles. They’re glued to social media, taking selfies. They seem…
The member experience: Fad or future?
As a performance strategist, I talk with credit unions every day about the experience they want their members to have. What I hear is eye opening. I was recently part…
Nussle points out hypocrisy of bank attacks on tax status, mergers
The latest bank attacks on credit unions have a new level of hypocrisy previously unseen in the financial services sector, CUNA President/CEO Jim Nussle wrote in Credit Union JournalFriday. Responding…
Let Fed know interest in joining payments working group
The Fed is launching two groups among industry stakeholders in March to help improve payments security. Credit union personnel interested in participating in the Federal Reserve's Fraud Definitions Work Group…
Love Contracts: Good or bad idea?
The #MeToo movement is causing many employers to reconsider their views and practices related to employee relationships, specifically dating relationships and the extent to which organizations—including credit unions—should take steps…
Combating phishing scams beyond the point of entry
As an industry, we’ve made significant strides to reduce fraud and minimize the financial impact to consumers and businesses. Despite our efforts, criminals have continued to explore alternative avenues, new…
Plan to change check ‘holds’ may lead to more fraud
Federal regulators may ease the way for fraudsters if they adjust the “hold” periods that credit unions and other financial institutions may place on checks, credit union trade groups have…
Wells Fargo missed it: Your logo is not your brand
Wells Fargo has announced another image repair ad campaign, now featuring an updated logo. This is the third campaign the tainted brand has attempted since its scandalous fallout in 2016.…
4 ways to reward loyal members
Valentine’s Day comes once a year, but credit unions show off their love for members year round. Last year, members at American 1 Credit Union($368.0M, Jackson, MI) cashed in nearly…
Turn financial literacy content into potent marketing tool
According to research from NewsCred, half of consumers say they would be less likely to switch to a new bank if their financial institution offered helpful content. This is just…
CU’s need CECL guidance now
Credit unions don’t have to start complying with FASB’s current expected current loss (CECL) model until the year beginning after December 15, 2021 but believe it or not the clock…
What credit union marketing automation is, and why it matters
Believe me, we get it: marketing efforts can lead to headaches. Nobody likes getting cold calls, most people mute (or skip) commercials, and I still get nightmares about pop-up ads.…
CUNA witness to testify on serving legal cannabis businesses
Rachel Pross, chief risk officer at MAPS CU, Salem, Ore., will testify on CUNA’s behalf at a House Financial Services Committee hearing Wednesday. Pross will testify before the House Financial…
NCUA, FHFA nomination hearings expected next week
The Senate Banking Committee announced its plans to hold nomination hearings for key posts at the NCUA and the Federal Housing Finance Agency (FHFA) next week. Scheduled for Feb. 14,…
Assisting members with Medicare enrollment
With 20,000 of its members reaching age 64½ this year, $2.9 billion SAFE Credit Union has introduced free Medicare consultations to help them choose the right plans and supplemental insurance.…