The latest from Bryan Clagett

Nov 21, 2013 - by Bryan Clagett, Geezeo

The branch of “the now”

Enough with the talk of the branch of the future. The branch of the future is something I’ve been hearing about since I entered the banking industry in 1986. ...

Aug 22, 2013 - by Bryan Clagett, Geezeo

What Direction Are You Headed? Is It One Direction?

I’m not looking for sympathy, but I want you to know that my daughter is a “Directioner,” which means she is a die-hard follower of the UK boy-band, One ...

Jul 31, 2013 - by Bryan Clagett, Geezeo

They Say Content Is King. For Credit Unions, It’s Yet To Be Even A Prince

Recently Geezeo and King Fish Media sponsored a webinar titled “A New Framework for Content Marketing in Four Steps” with a group of our clients. The topic covered the basics ...

May 23, 2013 - by Bryan Clagett, Geezeo

10 Simple Ways Any Credit Union Can Build Advocacy

There are two things that really bother me about the credit union industry. The first is the overuse of acronyms in everyday member communications (example: “The credit union doesn’t ...

Apr 25, 2013 - by Bryan Clagett, Geezeo

Lessons Learned From Lincoln

I bet you thought it was referring to Abraham Lincoln. Well, I’m not. I’m referring to the Lincoln division of the Ford Motor Company. It wasn’t too ...

Mar 26, 2013 - by Bryan Clagett, Geezeo

Who are your centers of influence?

by. Bryan Clagett, Chief Marketing Officer, Geezeo The people at Geezeo have heard me preach on the virtues of identifying Centers of Influence since 2009. What’s a Center of ...

Feb 27, 2013 - by Bryan Clagett, Geezeo

Does Your Credit Union Spread Optimism?

Well, it looks like we’re not out of the woods yet. With gasoline prices once again hitting $4 plus per gallon, there is new fear that fuel costs could ...

Jan 23, 2013 - by Bryan Clagett, Geezeo

Not All Data Is Big

Seemingly everyone is talking about Big Data these days. You can hardly pick up a trade publication or read a marketing blog without some expert or supplier telling you that ...