The latest from Ed Bourgeois

Dec 12, 2023 - by Ed Bourgeois, Auto Link

Game changer alert: Amazon, the great disruptor, is coming for your auto loans

Auto Loans, the bread-and-butter profit center and member engagement tool of credit unions is about to experience the disruptive wrath that has decimated so many industries and businesses. Yes, AMAZON, ...

Oct 27, 2022 - by Ed Bourgeois, Auto Link

Auto lenders, get your head under the hood … be a thought leader

Wakeup call auto lenders! Technology is moving faster than you can imagine and without thought leaders on your team, you’re likely headed in a direction taken by Blockbuster Video, ...

Nov 5, 2021 - by Ed Bourgeois, Auto Link

Time to bring back that lovin’ feelin’

Credit unions were founded on the righteous principle of “People Helping People”. For example, a plant worker’s car was wrecked and he needed a car to get to work. ...

Mar 15, 2021 - by Ed Bourgeois, Auto Link

Post COVID auto lending: Is your credit union a zero or a one?

Your answer will determine your future in auto lending so let’s understand the difference. Yes, Zeros and Ones are “computer talk” as computers speak in binary. It’s all ...

Nov 13, 2020 - by Ed Bourgeois, Auto Link

Auto Finance: Digital is transforming car buying

Credit unions play DEFENSE when they wait for members to fill out an online loan application, come into the branch, or for the dealer to send indirect auto loans. Often, ...

Aug 17, 2020 - by Ed Bourgeois, Auto Link

CU auto lending: Wake up, it’s not “your daddy’s Oldsmobile” anymore!

After a storied 107 year history, including a whimsical song, “In My Merry Oldsmobile” where Johnny Steele courted his girl, Lucille, in his new Oldsmobile, the brand fell to the ...

Jul 20, 2020 - by Ed Bourgeois, Auto Link

COVID-19 – Auto industry update, impact on CUs, and how to stay relevant

COVID-19 has wreaked havoc on the economy with the auto industry and CU auto lending being no exception.  March, April, May and June new vehicle sales were down 41%, 60%, ...