The latest from Kerala Taylor

Jan 24, 2023 - by Kerala Taylor, PixelSpoke

Does your credit union meet these 5 criteria for assessing impact?

As co-owners of a worker-owned B Corp marketing agency, we find it rather unfortunate that our core clients, credit unions, can’t be B Corps themselves. While the B Corp ...

Mar 24, 2020 - by Kerala Taylor, PixelSpoke

Creating a blog people want to read: 5 tips for credit unions

So your credit union has a blog. Great! But . . . is anybody reading it? We all know blogs are supposed to be good for business — when you continually create industry-specific content, ...

Nov 6, 2019 - by Kerala Taylor, PixelSpoke

Don’t think your credit union can be funny? Think again!

We remember what makes us laugh or smile. We often recount (somewhat less funny) versions of laughter-inducing events to our family, friends, and coworkers. It’s no wonder, then, that ...

Aug 12, 2019 - by Kerala Taylor, PixelSpoke

3 easy ways for credit unions to get started with marketing automation

You’ve probably heard of marketing automation, and you may already be dabbling in it. But chances are, the prospect of implementing a comprehensive marketing automation strategy makes you feel ...

May 14, 2019 - by Kerala Taylor, PixelSpoke

Are you ready to take a stand? Three ways financial institutions can leverage social media to amplify impact

Is it time for your financial institution to take a stand? Many credit unions give generously to local nonprofits, but it is one thing to support local high schools and ...

Feb 12, 2019 - by Kerala Taylor, PixelSpoke

6 questions credit unions should ask when selecting a cause marketing partner

Credit unions have long been known for their history of community service, which typically involves donating money or employee time to a local charity. But cause marketing is different — it’...