The latest from Melina Palmer

- by Melina Palmer, The Brainy Business

Zombie membership

Do you ever find yourself confused by the actions of your member (or would be members)? Have you ever found yourself asking, “Why would they possibly do that?” or “Why ...

- by Melina Palmer, The Brainy Business

It’s time to pull the thread

Really looking at your brand can be a scary experience. Once you start asking questions and looking at different aspects it can be very much like pulling at the thread ...