The latest from Phil Seely

Apr 3, 2024 - by Phil Seely, Envisant

How debit cards can empower the financial well-being of underserved members

Fourteen percent of U.S. households are underbanked according to the FDIC’s most recent National Survey of Unbanked and Underbanked Households. The FDIC describes the underbanked as those who ...

Jan 30, 2024 - by Phil Seely, Envisant

Unlocking the power of debit cards: Effective marketing strategies for credit unions

More than half of consumers identify debit as their card of choice, reflecting a continuing trend in online and contactless spending since 2020 (SP & Global). To make your credit union’...

Jan 2, 2024 - by Phil Seely, Envisant

How technology, the economy, and fraud concerns are impacting credit card use

Credit card use is on the rise, increasing from 18% of payment methods used in 2016 to 31% in 2022 (Federal Reserve). The way consumers use credit cards, however, is ...

Jul 7, 2023 - by Phil Seely, Envisant

Portfolio development: How to nurture positive growth through time and tiers

Personalization is the key to portfolio development growth. According to Salesforce, 66% of consumers believe a company should know their individual needs and 52% expect personalized offers. While personalization can ...

Feb 7, 2023 - by Phil Seely, Envisant

How debit cards can help serve the underserved

While the inflation rate declined in 2022 from 9.1% in June to 6.5% in December, it still remains more than triple the Fed’s goal of 2% (Trading ...

Sep 30, 2022 - by Phil Seely, Envisant

Why debit use keeps thriving and what it means for credit unions

The speedy recovery of the debit market early in the pandemic is gaining strength. It continues to grow worldwide as the amount spent with debit has exceeded credit (2021 Debit ...

Sep 7, 2022 - by Phil Seely, Envisant

Marketing your credit rewards program to members in 2022 and beyond

Credit card rewards have become a necessity in today’s competitive environment. Although faced with the same commodity as hundreds of other financial institutions, credit unions already have a unique ...

Jun 9, 2022 - by Phil Seely, Envisant

Advantages of credit union credit cards for members

A credit union’s role to nurture member’s financial well-being is of the utmost importance in recent years. Providing products and services that meet all member needs, creating opportunities ...