Help your members achieve their new year’s resolutions

The new year is nearly upon us, and as we prepare to cheer on the arrival of 2024 and reflect on 2023, many will be working on finalizing their New Year’s resolutions. While a significant amount of those resolutions may be to exercise more, eat healthier, break bad habits, etc., experts agree that finances will take the cake this year.

YouGov listed finances as one of the top three resolutions (along with physical and mental health), Forbes noted that nearly 40% of Americans plan to make financial goals their New Year’s resolution, and WalletHub reported that 36% more Americans will be adding finances to their list than last year, with nearly half of respondents saying they’ll be making a financial resolution.

With the cost of living rising thanks to the rampant inflation from the last few years, and interest rates at alarmingly high rates, it’s no wonder so many people are looking to 2024 in hopes of bettering their savings, increasing their income, and meeting their financial goals. At the same time, however, only 9% of people usually achieve their resolutions, and 43% will quit by the end of January. This is where credit unions can step in to make a difference.

 

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