A taste of Wescom kindness: Wescom treats Southern Californians to free coffee as part of its 8th Annual Daylight Saving Time event
Wescom helps people wake up with a free beverage at select The Coffee Bean & Tea Leaf® locations this Sunday, March 13th
PASADENA, CA (March 10, 2022) — Wescom, a leading Southern California Credit Union dedicated to giving back to the local communities it serves, is helping residents make the transition to Daylight Saving Time by picking up their tabs at select The Coffee Bean & Tea Leaf® locations across Los Angeles, Orange, Ventura, Riverside, and San Bernardino counties on Sunday, March 13, 2022. This initiative marks the 8th Annual #WescomKindness Daylight Saving Time event for the organization.
New this year, Wescom is offering recipients of #WescomKindness a chance to win $500 by posting a photo of themselves and their beverage on Facebook, Instagram, or Twitter with the hashtag #WescomKindness. The winner will be chosen randomly from all qualified entrants and details of how to enter to win will be available at the participating The Coffee Bean & Tea Leaf® locations on March 13th.
“Giving back to our local communities with #WescomKindness is always a priority,” said Tamar Atamian, Vice President Marketing, Wescom Credit Union. “And giving away $500 to one lucky Southern Californian will add an extra element of fun to what is now our 8th annual Daylight Saving Time coffee giveaway.”
Participating The Coffee Bean & Tea Leaf® locations are available online at wescom.org/cbtl. Guest purchases will be paid by Wescom, up to $15 per transaction, beginning when doors open the morning of March 13th until $2,000-worth of bills are paid for at each of the 22 designated Southern California locations.
“We’re delighted that Wescom has chosen to surprise our guests again this year by treating them to their purchases,” said Christy Smith, Director of Marketing, The Coffee Bean & Tea Leaf® brand. “Wescom and The Coffee Bean & Tea Leaf® are each headquartered in Southern California so our participation in this annual event is even more meaningful as we both work to foster a greater sense of community.”
Wescom has been dedicated to improving the financial lives of Southern Californians for more than 85 years and has a long tradition of showing #WescomKindness to residents of its community. In addition to the Daylight Saving promotion that was initiated in 2015, the Credit Union has provided more than $80,000 in tutoring scholarships to local college-bound high school students through Sylvan Learning Centers since 2020.
About Wescom Credit Union
Since 1934, Wescom Credit Union has been dedicated to helping people throughout California build better lives. Headquartered in Pasadena, California, Wescom has 25 branches and offers advanced digital banking tools to provide essential banking solutions to more than 200,000 members. Benefits include free checking with eStatements, lower loan rates, higher savings yields, reduced fees, and a robust network of branches and ATMs. #WescomKindness is an extension of Wescom Credit Union’s nearly 90-year tradition of serving its community through such programs as The Wescom Foundation – the Credit Union’s employee-run charitable foundation. Wescom is federally insured by NCUA and an Equal Housing Opportunity Lender. For more information, please visit wescom.org
About The Coffee Bean & Tea Leaf® Brand
International Coffee & Tea Leaf, LLC, doing business as The Coffee Bean & Tea Leaf® brand is a leading global roaster and retailer of specialty coffees and teas. It is widely credited for driving high quality and innovation to the coffee and tea industry. The company sources the finest ingredients and flavors from around the world, and hand blends coffee and tea for the freshest flavors. The Coffee Bean & Tea Leaf® started the frozen coffee drink craze with the invention of The Original Ice Blended® drink and is also the first global coffee and tea retailer to offer cold brew tea. The company, its affiliates and their franchisees currently operate more than 1,047 retail locations across the globe, and its products can also be found in grocery aisles as well as specialty locations, including airports and hotels. For more information, visit www.coffeebean.com.