Altra Federal Credit Union signs with AdvantEdge Analytics

Credit union will partner with AdvantEdge to further guide next-gen data capabilities

MADISON, WI (October 9, 2017)CUNA Mutual AdvantEdge Analytics today announced Altra Federal Credit Union, headquartered in Onalaska, Wis., will implement AdvantEdge Analytics’ data analytics solution to better serve its members. With assets exceeding $1.3 billion, Altra serves more than 96,000 members with 19 branch locations throughout eight states.

Altra signed on as an AdvantEdge Analytics charter member and will partner with AdvantEdge Analytics to further collaborate and build out the company’s future product development roadmap. The credit union will help guide future data analytics capabilities and shape the digital and analytics space within the credit union community.

“To continue helping our members live better lives through superior products and services, we must improve our ability to use data for greater member insights,” said Jack Peplinski, CEO, Altra Federal Credit Union. “It is critical to remain a credit union of choice for the future. AdvantEdge Analytics’ data solution brings the most comprehensive and flexible technologies that will help us build our strategy and scale quickly.”

Altra will leverage the AdvantEdge Analytics data management solution, including its hybrid data warehouse and data lake, as well as performance and reporting management solutions to build the credit union’s data strategy and capabilities.

“We are thrilled to bring Altra Federal Credit Union on board as a key charter member with AdvantEdge Analytics and partner with them to build their data analytics capabilities,” said Tim Peterson, president, AdvantEdge Analytics. “The Altra team will bring great perspective to our vision as we collaborate on new data capabilities and best practices for the credit union industry.”

As part of CUNA Mutual Group’s multi-year investment in innovation and data analytics, AdvantEdge Analytics provides an industry-leading integrated suite of software tools and intelligence. The AdvantEdge Analytics solution significantly expands the scale of data to help credit unions gain stronger member intelligence, accelerate analytics adoption and strengthen market share.

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About TruStage

TruStage is a financially strong insurance, investment and technology provider, built on the philosophy of people helping people. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities to improve the lives of those we serve. For more information, visit TruStage™ is the marketing name for TruStage Financial Group, Inc. its subsidiaries and affiliates. Corporate headquarters are located in Madison, Wis.

About Altra Federal Credit Union

Altra Federal Credit Union is a nationwide full-service cooperative financial institution with over 96,000 members and $1.3 billion in assets.  They currently have 19 locations in eight states.  Altra was founded in 1931 and is headquartered in Onalaska, WI.

About CUNA Mutual AdvantEdge Analytics, LLC

CUNA Mutual AdvantEdge Analytics, LLC (AdvantEdge Analytics) provides comprehensive technology and data analytics services for credit unions. AdvantEdge Analytics brings together data management, visualizations and advanced modeling into an end-to-end offering. Built on more than 80 years of commitment and experience working with credit unions and their members, AdvantEdge Analytics collaborates with credit unions to effectively harness the power of data in new and insightful ways. Additional information about AdvantEdge Analytics can be found at


Allison Fanney

Barclay Pollak

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